How To Make Authorization

Social Networking: Effective for awareness campaigns? Training

Normal is known that social networks are web boom in recent times. We all happens: in the simple daily life by checking one or the other platform as we multiply profiles taking into account only those known to be adding.

But beyond that, I think the great events show its magnitude. As seen when he was the rescue of 33 miners trapped in the mine San José de Chile or the recent death of former Argentine president Nestor Kirchner .

I think this is given by the immediacy of the messages and their wide arrival, which makes thousands, millions of people to communicate instantly accessing this digital world.

What is surprising is how an idea can be replicated, as it was days before the campaign came up with two Internet violence against children and adolescents, which promoted or put a purple ribbon for demand " Not one more death by gender violence " under the International Day of struggle against gender violence. Both proposals had a remarkable acceptance.

For the campaign of cartoons, the images of The Flintstones, Garfield, Pink Panther, and many other characters undermined the profiles of many of the users of Facebook, they decided to adhere to this simple invitation.

Thus was spread through the walls the same message: "From 15 to 20 November change the picture in your Facebook profile with a cartoon hero of your childhood, and invites your friends to do the same ... The goal? For one week only one side will not see "true" on Facebook, but an invasion of childhood memories. Come, to change the pictures! "

This was achieved by one side invade the memory network, at seeing images of the beloved characters, some who are not on the TV screens. But also seems to have achieved a simple way to reach all ages with the same message: to end violence against children, under the date of the rights of children and adolescents.

I wonder which owes its success: if you really manage to raise awareness about or are just called superficial but attractive and original, so get a popular support. What do you think?